Success doesn’t belong to the strongest, the fastest, or the hardest working. It belongs to those who understand what the ocean is doing – and how to harness it.
Insiders is an ongoing ‘surf report’ for entrepreneurs & investors.
We focus on finding asymmetric opportunities – where even the slightest effort can generate massive outcomes.
Similar to a stock picking service, we maintain a “portfolio” of asymmetric market opportunities, which is updated in real time.
Our coverage falls under 3 main streams:
Let’s take a quick tour of each portfolio…
Looking for more than a bunch of random business ideas?
The fact is, opportunities are everywhere – and you can see a dozen ‘million-dollar ideas’ just by opening the app store on your phone.
But that hardly makes them compelling. Let alone actionable.
Instead, we focus on discovering those rare, 80/20 opportunities where simply setting up shop can capture huge waves of customers who are avidly looking for a (missing) solution.
But that means finding special situations that most people either don’t know about, or don’t yet properly understand. Such as:
Some of our recent discoveries include:
We aim to add at least 1-3 new Market Opportunities like these every month, if they meet our baseline 80/20 criteria.
We also create a 4-7 page deep-dive brief on each new Opportunity added.
Q: What’s the secret to acquiring thousands of new customers with zero ad spend?
A: Create something useful that a platform with millions of customers can distribute…
Believe it or not, some of the most successful internet companies don’t even bother with advertising on Google or Facebook.
Instead, they just wake up to hundreds (or even thousands) of new installs, signups & leads every morning – all thanks to their symbiotic relationship with one or two key platforms / marketplaces.
But there’s a catch: You have to get embedded with platforms like this before they become saturated, and basically inherit their growth for years.
That’s why we constantly search for emerging or overlooked marketplaces, platforms & partner programs that offer huge reach… but still with a small catalog of partners.
Some recent discoveries include:
What if you could own & monetize a subcategory of the next ‘Netflix’?
And what if you could get in early enough that your initial purchase was something nominal (like $100 – $1,000)?
Well for one thing – it would be like buying up NYC real estate… in the early 1800’s.
This isn’t just fanciful daydreaming. Thanks to the rapid rise of decentralized, blockchain-based virtual worlds, social networks & entertainment platforms, for the first time in the internet’s history – this is actually possible.
Some of the most valuable digital real estate & advertising inventory in 2-3 years time is currently being sold for pennies.
Yes, this is very speculative.
And many of these projects will go to zero. But, having literally any amount of ownership in the few projects that make it… well, it’s actually hard to overstate how valuable some of those assets will become.
And for brands who understand the marketing power of being integrated with platforms, experiences & game-worlds that go on reach millions of users every day – the opportunity to secure lifetime exposure for a tiny, one-time purchase is unprecedented.
This is why our recommended strategy is to take measured, sensible bets on several promising projects – where you only need one to really gain traction to secure a phenomenal overall marketing ROI.
What you’ll find inside:
What’s even better than discovering huge, untapped opportunities?
Meeting other, like-minded people who “get it”.
Our private group for Insiders is a place to talk strategy, share your own discoveries, and get to know some fascinating people who love being an active participant in the emerging technologies & forces that are re-shaping the world.
It’s a wild feeling to be on the precipice of something huge.
With the Insiders Mastermind, you don’t have to venture out into the frontier alone…
If you want to become an Insider, now is definitely the time…
Join before Friday, April 8th at 11:59PM PT and you’ll lock in pricing at nearly half the public rate (for as long as you want to keep your membership).
Lock in pricing as a Founder member for just $25/mth! Billed annually.
Discover massive, untapped opportunities each month for the cost of a cheap T-shirt.
Important: If you wait until after Apr 8th, regular pricing will be $42/mo (billed annually).
We aim to add briefs for 1-3 new Market Opportunities, 1-3 new Growth Assets and at least one new Firehose Channel each month – assuming they meet our 80/20 criteria.
If only there was some ‘all-powerful software’ for finding huge opportunities! It isn’t glamorous, but the majority of our research process amounts to scouring through places like Twitter, Reddit, Discord – and then just talking to people with deep domain knowledge to validate concepts / ideas in areas that look promising.
But if you find a tool that can do all that, please let us know 😉
For the Market Opportunities & Growth Assets, here’s how each Opportunity Brief is constructed…
– Topic / Item
– What Is It?
– The Opportunity
– Why Now?
– Actionable Strategies
– Key Risks
– Conclusion
– Further Reading (Sources, etc)
Each discovery in the Firehose Channels portfolio is summarized with a few sentences in the database, but these are generally quite self-explanatory, and are meant to be discussed as we provide running monthly recaps, as well as in the private mastermind group.
We revisit scores / ratings across all three portfolios every 2 weeks, making updates as warranted.
No. Given the very exclusive nature of our content – and to preserve that exclusivity for our paying members – there is no trial period. However, you can cancel at any time and enjoy full access to Insiders until the end of your billing cycle.
No, this violates our Terms of Service. However, you’re welcome to invite people to sign up as well.
Our Special Reports are a comprehensive deep-dive into an emerging niche or opportunity that take several weeks of research & writing to produce. Similarly, our Masterclass Series offer world-class training & upskilling for marketing professionals.
Both are offered separately and not included in Insiders. However, any time we release a new special report / course, Insiders members always have a chance to get in early – and at much lower price – before it’s released publicly.
If they’re honest, most successful people will admit that while hard work & persistence are certainly a factor in their story…
…usually there was a pivotal moment that acted as a catalyst, forever changing their trajectory – setting everything else into motion.
Maybe it was building hundreds of AdSense sites back in the early 2000’s.
Maybe it was being one of the first app developers on Shopify.
Maybe it was buying $500 worth of Bitcoin on a whim back in 2011 (now worth $83M).
Years ago, my “moment” was a random marketing experiment. I created a really basic shareware tool that promoted a related product, and uploaded it to Download.com, which took all of 20 minutes.
I completely forgot about it until weeks later, when my web host notified me about hitting my traffic limits. Curious, I logged into my affiliate dashboard… and my jaw dropped.
That stupid, 20-minute experiment ended up driving millions of downloads, and generated about $80K in affiliate revenue over the weeks to follow. This was the catalyst, and I doubled-down on the strategy… ultimately earning millions over the next few years as a result.
This then provided the foundation for going on to build real brands & businesses for nearly two decades now.
But I often wonder… what if I didn’t run that 20-minute experiment? What if I didn’t catch that initial wave?
Who knows.
What I do know is that my story isn’t the exception. Almost everyone I’ve met who’s “made it big” with something has had a similar catalyst or key decision that forever changed their trajectory.
For some – like me – it was basically random. But for others it was intentional; a calculated risk that paid off in spades.
As an entrepreneur, catching the right wave – even just once – can change everything. But you need to know where the waves are gonna be… and where to be positioned.
And that’s exactly what Insiders serves up…
Let us find you perfect storms on an ongoing basis – and show you where to get positioned, before the big waves start rolling.
I hope to see you on the inside 😉
Chris Rempel
Founder, The Lazy Marketer
If you want to become an Insider, now is definitely the time…
Join before Friday, April 8th at 11:59PM PT and you’ll lock in pricing at nearly half the public rate (for as long as you want to keep your membership).
Lock in pricing as a Founder member for just $25/mth! Billed annually.
Discover massive, untapped opportunities each month for the cost of a cheap T-shirt.
Important: If you wait until after Apr 8th, regular pricing will be $42/mo (billed annually).
There are a number of marketing & business growth strategies discussed on this site and inside the products showcased, along with a few examples of results from the author’s past experiences and endeavours. Growing a business, and generating results with marketing isn’t easy – it’s hard!
If it was easy… well, courses like this wouldn’t need to exist. The author has managed to produce impressive results with these strategies, but that’s also the cumulative result of years of determination, luck, perseverance and skill – and not just the specific strategies alone.
Your results will mostly depend on your own business acumen, experience and your business model. And you may not experience any results. Furthermore, the strategies described in this content may involve certain marketing & legal expenses to execute properly. The author strongly recommends that you consult with professionals who can advise you on how best to invest in the growth of your business, and how best to arrange client engagements, if you decide to act on some or all of the author’s suggestions.
I mean, seriously, just use common sense – and before taking action on anything, use this content as one of several sources that may inform any related decisions. To all the lawyers and people who love reading fine print, I hope reading this has been immensely satisfying.
For all intents and purposes, you should consider this content to be ‘for entertainment purposes only’.